Tuesday, August 25, 2009

How to write your Terms of Service for auction listings.

How to write your Terms of Service for auction listings(TOS)

Your terms of service (TOS) are an important part of your ebay, (or any service), sales plan. Your "TOS" will tell your buyers what you expect from them, and what they can expect from you. A well written Terms Of Sservice will give your buyers confidence in their transactions with you, a badly written TOS could send them running away.

Your TOS should cover these main areas of your policies:

  • Payment: how you want to be paid, when you want to be paid, and what payment methods you accept.
  • Shipping: How you ship, and when you ship, and any other specific shipping details
  • Returns: Do you accept them, and how do you accept them.
  • Problems: If there are any problems, how do you handle them.
Your terms of service will tell your buyer the "rules of the game" when dealing with you. You want your TOS to be clear and short, and friendly. Put yourself in the buyers shoes. Would you rather deal with some that writes; "Bid with confidence - Returns accepted", or someone who says "No returns ever - all sales final no matter what"?

Sunday, August 9, 2009

How to write an ebay Auction Listing - Item Description

How to write an ebay Auction Listing - Item Description

An ebay auction listing description section will not just describe your item, it should give your viewer reasons to buy! The item description should contain all details relevant to the item, and also key phrases that will motivate them to want to bid on or buy your item. The description layout should be easy to read, not so cluttered that the reader has to search for the details they need.

Thursday, August 6, 2009

How to write auction listings that sell

An ebay auction listing is how you sell your item on ebay. The most important parts of a good successful auction listing are the title and item description. But writing a good auction listing involves a lot more than saying what it is and how much you want for it. this is part 1 of a series on writing successful auction listings, be sure to follow up-coming posts for the rest of the series.

How to make listings that sell
is NOT usually the first thought on a new seller's mind, but it should be! When you are writing a listing you need to think like a buyer:

  • why is the buyer looking at your listing
  1. they need this product
  2. they want this product
  3. they're interested in this product
  4. they like you as a seller
  • how did the buyer find your listing
  1. they found you in a keyword search
  2. your listing title stood out from the rest
  3. they found you from an outside link
  4. they're looking at all listings matching their search
  5. they're browsing a category
  • what does the buyer want to know

Monday, August 3, 2009

Web Hosting Plans for your Web Site

How to pick a web site hosting plan.

In today's web hosting market, hosting companies offer their hosting services in bundles they call plans. Hosting a website requires some basic features or services that you must have; like code protocols, platform formats, and data usage, some that it would be nice to have; like email accounts, ecommerce functions, image storage, and visitor upload/download capabilities, and some that are 'bells and whistles' that will make your website better or easier to use or maintain.

Of course the very first, and most basic question is; What do you want your website to do?

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