How to write auction listings that sell

An ebay auction listing is how you sell your item on ebay. The most important parts of a good successful auction listing are the title and item description. But writing a good auction listing involves a lot more than saying what it is and how much you want for it. this is part 1 of a series on writing successful auction listings, be sure to follow up-coming posts for the rest of the series.

How to make listings that sell is NOT usually the first thought on a new seller's mind, but it should be! When you are writing a listing you need to think like a buyer:

• why is the buyer looking at your listing

1. they need this product
2. they want this product
3. they're interested in this product
4. they like you as a seller

• how did the buyer find your listing

1. they found you in a keyword search
2. your listing title stood out from the rest
   
3. they found you from an outside link
4. they're looking at all listings matching their search
5. they're browsing a category
   

• what does the buyer want to know